One program. Eight moving parts.
Luxero Media runs lead generation for local service businesses across Chicagoland. Everything below is included in The Lead Engine at a single monthly price — there is no à la carte menu, because the pieces only work together.
What's included
Market research first
Before anything gets filmed, we study your industry, your local competitors and what your customers are actually searching for. The content and the ads are built off that research, so they sound like your trade instead of generic marketing.
Managed Meta lead campaign
A lead campaign built for your business and actively managed — not set up once and left alone. Budgets, creative and audiences are adjusted as results come in.
Monthly batch shoot day
One day a month on site at your shop capturing professional video and photo content. You get a month of usable material out of a single session, so nothing gets filmed in a panic.
Weekly Lead Report
Every week you get the numbers: leads in, spend, cost per lead. No dashboards to log into and no interpreting required.
Ongoing creative refresh
Ads wear out. New creative is rotated in continuously from your content library so performance holds instead of sliding month over month.
Tracking fixed at setup
Tracking is configured properly before anything goes live, so every lead is attributed and you can see what your spend actually produced.
Instant lead response
New leads get a response immediately. Speed is most of the difference between a warm lead and a dead one, and no lead sits in a queue overnight.
Full content calendar
A planned month of posts built from the shoot day, so your organic presence stays consistent without you thinking about it.
One flat monthly fee, everything above included. We go through the number together on the intro call, once we know your market and how much capacity you need to fill. Ad spend is paid directly to Meta and is separate — typically around $30/day to start.
50 warm leads in your first 30 days, or we keep working free until you hit it.
Three new clients per quarter. That's the number of accounts one person can shoot and manage personally, and do right.
- 01Someone to film your work every month
- 02Someone to cut it into ads that people watch
- 03Someone to run the ads and check them daily
- 04Someone to text back every lead in minutes
That's four people to hire, or one monthly fee. Think about what one job is worth to you, then ask how few of them it takes to pay for a month of this.
If you don't have 50 warm leads inside 30 days, we keep working free until you do.
If people pay you for a service, this is built for you.
- ✓You run a business where customers hire you for a service, whether that's in their home, at your shop, or online
- ✓You could take on more jobs than you're getting right now
- ✓Someone on your team can pick up the conversation once our system has replied and warmed the lead up
- ✓You're willing to be on camera, or put your team on camera
- ✓You see this as an ongoing thing, not a one-month test — ads need a little runway to find your buyers
- ×You just want a video made, with no ads behind it
- ×Nobody has time to follow up when the leads come in
- ×You need it working this week
- ×You're looking for the cheapest option on the market
Plumbers, electricians, HVAC, roofers, landscapers, cleaners, handypeople, exterminators, locksmiths, mechanics, appliance repair, remodelers · salons, barbers, estheticians, nail techs, tattoo artists, med spas, personal trainers · chiropractors, dentists, orthodontists, optometrists, dermatologists, physical therapists, veterinarians, massage therapists, acupuncturists, counselors · lawyers, accountants, bookkeepers, financial planners, insurance agents, real estate brokers, architects, notaries, consultants · pet groomers, dog trainers, tutors, virtual assistants, and plenty more.
Whatever you do, we learn it before we shoot anything. We research your market, your competitors and what your customers actually search for, so the content speaks their language instead of sounding generic.
If people pay you for a service and you want more of them calling, you qualify. Not sure? Apply anyway and we'll tell you straight.